“Evangelism is the purest form of sales.”- Guy Kawasaki


Evangelism is the purest form of sales because it is about having the other person’s (your potential customer’s) best interest at heart when you are evangelizing them to a product. There’s no doubt that much of sales is about the benefit, however, an evangelistic approach is about truly believing the product you are selling will benefit others.

How do you find a something that excites you? instead of just believing in the money it will give you?

DICEE– an acronym for distinguished businesses. Is it

D: Deep

I: Intelligence

C: Complete

E: Empowering

E: Elegance










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